The Content Queen • Creative Director & Content Strategist

Building Brands
Through Bold Content

I help sports and entertainment brands dominate social media with content that converts followers into fans. From live producing "The Trenches" to creative directing for the Indianapolis Colts and USA Football, I've built campaigns that drive millions of impressions and real audience growth.

90M+
Impressions Generated*
60K+
New Followers*
7+
Years Experience

*achieved in under 12 months

Book Me
The Trenches - on field production Live production direction
Jayda Hill - Creative Director

Hi, I'm Jayda

I'm The Content Queen, a Creative Director based in Dallas, TX, specializing in building bold social media presences for sports and entertainment brands. With a Master's in Sports Management and hands-on experience with teams like the Indianapolis Colts, USA Football, and Georgia Tech, plus live producing for "The Trenches," I know what it takes to cut through the noise.

My approach blends data-driven strategy with creative storytelling. Whether I'm live producing content, launching influencer campaigns, producing documentary series, or capturing live-event photography that converts casual viewers into die-hard fans, I bring the vision and the execution.

Social Strategy Live Production Content Production Event Photography Brand Development Influencer Campaigns Video Production Analytics & Reporting

Brands I've Worked With

NFL USA Football Indianapolis Colts Oakley Under Armour Coca-Cola Consolidated NCAA March Madness NFL Flag Indiana Fever Rita's Riddell Georgia Tech USA Lacrosse USATF Joe Budden Network Hot Box Pizza On Her Turf Boys & Girls Clubs of Indianapolis The Trenches Show Houston Women's Basketball Shelice's Angels

Featured Work

Results-driven campaigns that moved the needle for major brands

USA Football

Sr. Manager, Social Media

Led multi-platform social strategy for the National Governing Body of football, driving massive audience growth and cultural relevance through influencer activations and innovative storytelling.

60K+
New Followers
90M+
Impressions

Georgia Tech Women's Basketball

Creative Director

Spearheaded complete social media rebrand and launched "Inside The Swarm" documentary series. Managed all creative direction across digital, in-venue, and out-of-home brand presence.

100%
Brand Refresh
1
Doc Series

The Trenches

Live Producer

Live producing and content creation for "The Trenches" show, managing real-time production, content strategy, and social amplification to engage audiences and build community around the brand.

Live
Production
Multi-Platform
Content Strategy

Indianapolis Colts

Social Media Coordinator

Directed daily content strategy and real-time game day coverage across all official channels, delivering record-breaking engagement and partnering cross-functionally to amplify sponsorships and community initiatives.

Record
Engagement
Multi-Platform
Strategy

Event Photography

Book me for live events, games, and brand shoots. I capture the moments that define your story.

Event photography - athlete catching ball

Action Shots

Live event coverage

Event photography - youth football

Youth Football

Game day coverage

Event photography - athlete interview

Behind The Scenes

Athlete storytelling

Brand shoot - woman in pink suit

Brand Shoots

Commercial photography

Editorial - couple at night

Editorial

Creative direction

Sports - youth athlete drinking water

Youth Sports

Game day moments

Portrait - female athlete

Athlete Portraits

Sports storytelling

Street photography - runner

Street & Lifestyle

Candid moments

Travel photography - European street

Travel

Lifestyle photography

Sports - NFL player in helmet

NFL Coverage

Professional sports

What I Offer

End-to-end creative services to elevate your brand

📱

Social Media Strategy

Multi-platform content strategy, planning, and execution that drives measurable growth and engagement across all major platforms.

🎙️

Live Production

Real-time content production and show management for live formats, handling everything from on-air execution to social amplification.

📸

Event Photography

Book professional live-event photography for games, events, and brand activations. Capturing the energy and moments that tell your story.

🎥

Social Video Production

Book social-first video content for your brand. From hype videos to behind-the-scenes content, I produce videos optimized for engagement across all platforms.

Brand Strategy

Complete brand development and creative direction to position your organization for maximum cultural relevance and market impact.

🤝

Influencer Campaigns

End-to-end creator program development, from niche influencers to national personalities, that builds community and brand loyalty.

📊

Analytics & Reporting

Data-driven insights to measure performance, optimize strategy, and demonstrate clear ROI on content investments.

Book Me
For Your Next Project

Need a photographer or social video producer? Book me for your next event, campaign, or content shoot. Let's create something that drives results.

Book Now